A Strategic Communications Firm
About Us
The DUX Group takes its name from the Latin word “dux,” meaning “leader.” We are a Washington, DC strategic communications firm for leaders in highly regulated industries.
Our clients call us when something is about to go public, or when it already has. We help leaders shape the narrative, protect trust, and move with precision when the stakes are high.
We work across energy, healthcare, pharmaceutical, financial services, defense, and technology. We do not lobby. We deliver strategic communications that strengthen credibility and drive measurable results.
Services
Media Relations
Proactive earned media and disciplined interview preparation that keep leaders on message with the reporters who matter.
Executive Positioning
Thought leadership and speaking strategy that put your leaders in the right rooms with the right message.
Digital Strategy
Content and paid amplification built on audience targeting, with real time monitoring of how your story lands.
Integrated Campaigns
Earned and paid media coordinated around the policy and business moments that matter to your organization.
Crisis Communications
Preparedness planning and rapid response from a team that has managed product recalls and regulatory investigations.
Strategic Counsel
Candid advice and board ready strategy briefs for decisions that carry reputational risk.
Founder
Amos Snead
Amos Snead is the Chief Executive Officer and founder of The DUX Group (DUX). He has more than two decades of experience at the intersection of policy, media, and business, advising leaders in energy, pharmaceutical, healthcare, financial services, defense, and technology.
At DUX, Amos and his team are known for running toward the challenge, developing strategies that defend client stories under pressure, restore trust, and deliver measurable results. The firm's work has included drug pricing controversies, product recalls, natural gas disasters, pipeline incidents, and regulatory investigations.
Before founding DUX, Amos served on Capitol Hill as spokesman for House Majority Whip Roy Blunt of Missouri and worked for the House Energy and Commerce Committee under Chairmen Billy Tauzin and Joe Barton. He is co-author of Climbing the Hill (Penguin Random House) and serves on the executive committee of the National Press Foundation, where he previously chaired the board. A native of Alabama, he lives with his family on Capitol Hill and on Maryland's Eastern Shore.
In the News
Recent interviews, conversations, and commentary from The DUX Group.
AXIOS | Thursday, August 27, 2026
Lessons from the fracking fights
“If you don't tell your story, someone else will tell it for you. And you won't like their story.” Read the article
API | Monday, September 21, 2026
How energy gets covered in media and politics
At the Carbon Innovation Forum, hosted by API and ClearPath during Climate Week in New York, Amos joined Josh Siegel of POLITICO on stage. About the forum
535 | Thursday, June 4
Climbing the Hill
An Expert Guest interview on Congress with Brody Mullins, formerly of The Wall Street Journal, and Susan Davis. Watch the interview